Our Mission & Values
Our mission is to provide the highest quality healthy products so that you can have the vitality, clarity and freedom to live your life to the fullest.
We have a vision to see more healthy cafe & juice bars than there are fast-food restaurants one day! Starting right here in our home-base of Durham Region, Ontario.
Our values as a company include:
Being as environmentally friendly as possible. We use reusable glass bottles and recycled and biodegradable packaging because plastic can take up to 1000 years to decompose, is harmful to animal and marine life, and has proven to be harmful to human health. We use a two stage hydraulic slow cold-press juicer to make our juices, which extracts all the liquid out of the produce, leaving behind a very small amount of dry pulp. The juice pulp we compost and turn into mulch for soil.
We use 100% organic produce. Anything other than organic would be a chemical cocktail. All of our ingredients are non-GMO and have not been sprayed with pesticides, herbicides, or fungicides.
We use local whenever possible. From our ingredients, to our suppliers and packaging, we source locally and seek Canadian-made products as much as possible to support our local economy. When we can't source something in Canada, we make sure we are supporting sustainable and responsible farms.
We don't believe in cutting corners. We are mindful of everything that we do and will never compromise the quality or integrity of our product to save money or time. Our production methods are slower and require more time and effort, however, we believe that putting extra love and care into our products is worth it to bring to you the best product we can possibly create. We hope you enjoy.♥